The Complete Brand, Marketing and Design Service for the Education Sector

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How The Agency works Smarta

We have developed the Smarta Marketing System as a way to encompass the entire marketing process from initial research into final production. We have honed this system after 20+ years of working in the industry and continue to improve and add strategically valuable services all of the time.

Marketing Solutions for Schools

smarta research

smarta strategy & planning

• School tour and marketing audit
• Mystery shopper
• Stakeholder surveys
• Non-buyer interviews
• Catchment area intelligence
• Competitor analysis
• Strategy formulation
• Creating a practical marketing plan
• Media planning

smarta brand building

smarta marketing

• Development of existing brand
• Creation of new brand
• Brand guidelines
• Brand identity guides
To help implement marketing on an on-going basis:
• In-house consultant
• Remote consultancy time

smarta creative

smarta digital

• We produce compelling powerful ideas that tell your story
• Both practical and channel neutral – concepts that work on or offline
• Key areas include: school logos | advertising | prospectus, | interior graphics | further information | literature | exhibition displays | signage
Encompasses all things digital:
Websites | PPC management
Electronic Direct Mail (EDM)
Online ad campaigns | Web analytics
Social Media | e-newsletters | Apps

smarta production

smarta measurement

• We have extensive production and project management expertise in-house
• We can produce anything needed for marketing purposes both on and offline
• Fullfilment
• Distribution
The 5 simple metrics to evaluate any campaign are:
• Objectives (Defined using SMARTA process)
• Timescale
• Potential Revenue
• Budget
• Return on Investment
Site analytics

We would love to work Smarta with you! Get In Touch